Paxos is a financial technology startup that is in an exciting point in its history. After a couple years of development, some major projects are about to be released and introduced to the public. We are using some of the most innovative technologies in existence (like blockchain) to make it possible to move money and other assets around the world, fast. We’re democratizing access to capital and creating a whole new infrastructure for the economy as the connective tissue between traditional systems and digital assets.

We are opening a new role for a great Director of Product Marketing who can start and grow our product marketing function at Paxos. They will build a team, starting with a visual designer and a product marketing manager, build our processes and work cross-functionally with product, marketing, BD and sales to bring it all together. They will help drive product launches forward and keep working on proper positioning for our products, capabilities and solutions. We have complex offerings for distinct audiences, and it’s important that we are focused on improving and tailoring our messaging across our website, marketing and sales materials to support our growth.

This person will report to the head of marketing, oversee all product launches and content development for the website and marketing materials.

What you’ll do:

  • Work closely with management, marketing, product, BD and sales
  • Establish a new team, processes and frameworks for product marketing at Paxos
  • Oversee product marketing and go-to-market planning for all product lines
  • Conduct customer research to understand our audiences
  • Own the development of all the content for the website, marketing materials, product documentation, sales collateral
  • Evolve our product positioning and how it all fits together
  • Oversee a visual designer and a product marketing manager
  • Think deeply about our company, brand, products and clients’ needs

You should have:

  • Strong experience leading product marketing for multiple products at a time
  • Interest and ability to understand the needs of financial institutions, crypto platforms and active crypto traders
  • Excellent project management skills and a bias towards action
  • Crystal clear writing and communication skills
  • A love for data-driven decision-making